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Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Tuesday, July 6, 2010

Real Estate Investment Business Plan : a Detailed Outline for Success


The real estate marketplace can fluctuate dramatically and unpredictably leaving as many stories of unfortunate as there are stories of success.  The ideal way to help stack the odds in your favor is to have a solid real estate investment business plan.  A business plan is a detailed outline that includes a clearly said neutral and a how you are going to achieve that neutral – in this case real estate.  It should contain methods of securing financial support, either through partners or loans, and be healthy to describe ways of limiting fiscal risks.  It should also list certain criteria that will distinguish between investments that are likely to wage a profit and those that are likely to create a loss.  Finally, it should delineate clear methods of procuring a steady stream of buyers.
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The first step to success is to find potential investments.  The basic principle to follow is to purchase low and sell high.  Situations that depress a property’s asking price include foreclosure, owner death, IRS issues, illness, divorce, relocation and job transfer.  In a number of these cases, a bank or financial institution assumes ownership over the asset.  Hoping to reclaim some of their financial losses, they sell off as much of these assets as possible.  This typically happens to houses that have come under bank ownership.  The asking price for these houses is generally much lower than market value.  
These types of situations are advantageous to an investor because a lower asking price ensures a higher profit margin.  A successful real estate investment business plan should include as many of these beneficial opportunities as possible, thus increasing the likelihood of a greater profit margin.
The next principle of any business plan is to secure the funding needed to get started and keep the process going.  When dealing with real estate, this part is usually straight forward and easy.  Ideally the money for the initial investment would come from your own savings or a trusted partner.  In this way, while you are risking your own money, unfortunate would not harm your capability to garner future loans from banks or mortgage lenders.  However, not everyone has enough individualized capital to start buying real estate.  
This is where proven time tested techniques are utilized to secure the funds needed from joint venture partners or private lenders.  Both of these groups are mainly interested in two items; One – how secure is their money and Two – How much will they be paid.  As long as it is a truly good deal you should have no problem finding the money.  Do not be afraid to share some of your profits to your money partner, superior to share some than not be healthy to do the deal and make nothing.   The intent is to secure the loan, purchase the property, sell the property, and then pay off the investor.  Using this method you can purchase real estate without any individualized financial commitment.
Finally, a real estate investment business plan should include a stable method to assist a deal with your exit strategy.  This should consist of a manner to procure buyers, in the marketplace. There is no shortage of these, and it is a way to close the deals that ensures the highest doable profit margin possible.  It might be a good intent to hire an advisor at this point if you are not confident with your own experience.  In the beginning it is a good intent to re-invest the profit.  In this way you can create more opportunities to acquire more money, thus securing the eventual goal: financial success.
Source: http://www.biz2success.co

Wednesday, June 30, 2010

12 Things to look for in a Tenant Repesentative

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by CoyDavidson  

The logic behind tenant representation is that in order to reach an equitable solution to a particular need (leasing office space), the corporate tenant needs access to market information, transaction expertise and negotiation skills equal to that of the landlord who utilizes professional representation.

All corporate tenants want a real estate advisor with the appropriate market knowledge, relevant experience and most importantly someone they can trust with an important business and financial decision. The Realtor that sold you your home is probably not a good choice. There are plenty of competent tenant representation professionals in any major market.

What are twelve qualities or benefits provided you should look for from a tenant representative?

  1. An advisor who will become very knowledgeable about your overall business objectives and strategies as it relates to your real estate requirements.
  2. A realistic assessment of the market.
  3. A company that understands that office facility decisions do not involve real estate cost alone: but include additional factors such as labor, proximity to customers and image, to name a few.
  4. A representative who recognizes the difference between real estate sales and sound business management.
  5. A broker who places a premium on the ability to build flexibility into your real estate decision.
  6. Clear, concise communication.
  7. The technical and financial skill to provide “apples-to-apples” comparisons of various alternatives.
  8. Knowledge of the current transactions in the marketplace and how they relate to market negotiations.
  9. Knowledge of the location and timing of space coming available that uncovers opportunities in the office space market.
  10. The ability to be creative and structure transactions to best fit your objectives.
  11. Credibility and a track record with building owners.
  12. The ability to assemble, coordinate and manage the entire project team including other 3rd party consultants.

Sunday, June 20, 2010

How To Invest In Real Estate As An Agent



It takes savvy to become a real estate agent. It’s basically a business thing you can call your own. The world of real estate is an open investment you can make which you may profitably gain in few years. If you have the guts to take this opportunity, then it’s better to become a real estate agent.
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Creating a strategic plan to achiever your goal is good. You need to spend some serious time, effort and, perhaps, money to be able to get started. One of the things you must prepare in making your plan is to attend workshops, seminars or real estate associations. Attending these activities will surely give you useful information.
Be sure you get to work with experienced professional real estate agents. It is good to ask veterans in real estate about things that you may have questions in. If you have a friend or a relative who works in this industry is the greatest opportunity you must grab.
In real estate, properties is considered power. Be sure that whatever property you buy can give you profit or income. If you already have properties then you can set out to making these properties world class. It does not require millions to upgrade your current buildings. Make do with what you have for the meantime and fix your building to meet the standards in your area.
Lastly, you have to outline different ways on how you are going to advertise your properties. It is a good idea to write down a master list for your planned advertising. Note down people who are part of your target clientele. The best and easiest way to be an effective real estate agent is to get the potential buyers think like you only have limited time left.
Those are some things you can follow to help you be a real estate agent. It is a wise thing to become good in business in order for you to be a savvy real estate agent.

Wednesday, June 2, 2010

How Social Media Made Me a Better Off-Line Networker


I have always said there are three kinds of commercial real estate brokers:


  1. Those that are great executers, great transaction managers and strategist.
  2. Those that are great business developers, effective networkers and highly connected.
  3. Those that follow somewhere in between the two.

This is not to say that the business development stars are not capable of being great transactional brokers, many are, it is just they are most successful at doing what they do best, securing the larger and most profitable accounts.

For most of my career, I focused on being a great transaction manager and executer. My real strength was listening to the client, understanding what they wanted to accomplish, and then figuring out the strategy and executing the transaction that accomplished their goals. My strength was not business development.

When the market was great, it wasn’t so much of an issue. Business came through referrals from satisfied clients and from colleagues who wanted to partner with me, seeking my execution and transactional skills. Business kept coming in, and I convinced myself I was a good business developer. Yet despite some very successful years, in which I reached the upper third of production levels of the company, I still never reached the very top production levels among my peers. So I began to question myself “Why is this?” I often was disappointed when I would see brokers who I didn’t perceive as talented as me, with more great clients than I had.
Did I need better sales skills? No, this wasn’t the issue. My sales presentation skills are actually excellent. I listen well, then analyze and inform the prospect how I can solve their issues and achieve their objectives. Put me in front of a good prospect, and I will win the account more often than not, even in a highly competitive sales situation. I have a great batting average. The problem lied in not enough at-bats.
This was never more apparent than as we entered the most recent recessionary period. Clients and accounts went away, some went out of business, some merged or were acquired by other firms and while I still had a respectable portfolio of clients, the flow of client transactions and referrals slowed from a steady flow to an occasional drip. I had to have a serious self assessment of my career. My conclusion, my sales skills rock, I was a great transactional broker but my networking skills, well they needed some work. If I was going to achieve the success I expected of myself, I had to get my fanny in front of as many qualified potential prospects as I could. I had to start generating some referrals and new client opportunities.

Enter Social Media

When I made the decision to integrate Social Media into my commercial real estate practice, I clearly understood it would not be a silver bullet, just because I started a blog, and began to utilize the most popular social media platforms (Facebook, Twitter, Linkedin), I had no expectation that business was just going to start flying through the door. I knew I had to look for new ways to meet the right people and while social media was a strategy I would use, it also included traditional networking and doing a better job of referral selling with my existing clients.
What I didn’t know or maybe I did, but didn’t make the connection is that the skills that make you successful with social media is exactly the same skill set that makes you successful with traditional off-line networking

  1. Getting out there in the marketplace
  2. Engaging People
  3. Being Likeable
  4. Authenticity
  5. Trust
  6. Reciprocity or the mutual exchange of privileges
  7. Marketing your Knowledge (Giving to Get)

As it turns out, these are the skills and traits that fit my personality like a glove. This is an approach that I am very comfortable with. The light bulb went off, the skills that have been successful for me in Social Media and came naturally, were the exact same skills I needed to apply to traditional networking and business development activities. All of a sudden, traditional networking didn’t seem so scary. What I thought was outside my comfort zone wasn’t really at all.

My Final Point

Those of you that read my blog follow me on twitter or other social media sites know that I am a big proponent of social media. At least in commercial real estate circles, I have been an early adopter and I have been willing to teach anyone who would listen what I have learned. My latest mantra has been; “your primary objective is to turn your social media connections into face to face meetings”.
What became apparent to me is that there is no difference between social networking and traditional business networking; it’s all the same, just a different setting in which you make your initial connection. Whether its twitter, a cocktail party, charity event or the country club that you meet someone, people are going to want to work with you or have the trust and confidence to recommend you to someone else based on all the same reasons.

Credits: http://www.coydavidson.com